entier
Type of Project
Media release
Project Date
Apr 2018
Client
entier: An avant-garde approach to fine dining. Essentially a bistronomie (bistro-style gastronomy characterised by high-quality, accessible French cuisine), entier celebrates nose-to-tail dining by ensuring no part of the animal or vegetable goes to waste.
The Project
To write a media release and restaurant blurb for the restaurant launch. My challenge for this task was to craft the release and blurb in a sophisticated yet approachable voice to cater to the brand's discerning audience.
“Writing an interesting and exciting media release for our new outlet was a daunting task for me. I didn’t know where to begin, so I sought out Lindy to help us. I found her extremely easy to work with and very efficient – her turnaround time was quick, which was brilliant for us because of our tight deadlines. I found Lindy made a lot of effort to learn about the brand and use her insights to put words together that made our media release stand out and exciting for the media to read. I could see our brand come to life through her words and it was just what I wanted.”
— Soraya Nicholls, Marketing & Communications Manager